Industry Sprint — Paid Media & B2B Marketing
Demand Gen ROI Engine
Most B2B marketing teams can tell you their CPL but not their cost-per-opportunity. This sprint deploys AI that connects ad spend to closed revenue — attributing every dollar through the funnel from impression to signed contract, and automatically reallocating budget toward channels that actually produce pipeline.
14 days
Sprint duration
If we don't hit your success metrics, we extend the sprint at no additional cost.
The B2B marketing measurement gap
80%
of B2B marketers cannot measure Return on Investment (ROI) on ad spend
47%
of marketing budget is wasted on low-pipeline channels
6-9 mo
typical lag between ad spend and revenue attribution
B2B marketing teams optimize for clicks and CPL because they cannot see what happens after the lead enters the funnel. AI-powered attribution closes that visibility gap and redirects budget toward channels that actually produce revenue.
Sprint phases
Attribution Architecture
Days 1-4Signal-Based Optimization
Days 5-8Content Intelligence
Days 9-11Dashboard & Handoff
Days 12-14Success metrics
Every sprint is measured against concrete outcomes, not activity.
Cost-per-opportunity
-40%
Pipeline attribution accuracy
>90%
Ad-to-pipeline ROAS
Improvement >2x
Budget reallocation cycle
From monthly to weekly
Recent Deployments
B2B SaaS · 5-person marketing
Achieved in 21 days
EdTech · 3-person marketing
Achieved in 30 days
Results shown are from real engagements. Individual outcomes vary based on team size, data quality, and market conditions.
Connect your ad spend to revenue
Book a strategy call. We will assess your marketing attribution and scope the sprint.
Get Started